Ford's New 700 Horsepower F-150

Michael Accardi
by Michael Accardi

Ford is bringing a fresh take on factory-backed customization to SEMA 2024 with the launch of the Ford Custom Garage program.


This program packages dealer-installed performance and aesthetic upgrades, offering customers a factory-backed approach to hot rodding. For F-150 enthusiasts, the headliner is the FP700S, which transforms a 2024 2WD F-150 XL into a street-oriented muscle truck, pushing 700 horsepower and 590 lb-ft of torque from its supercharged 5.0-liter V8 engine.

The FP700S is the true successor to the original Ford Lightning—too bad Ford decided to use the name on an electric pickup truck that nobody seems to want. This package, designed to offer a “street truck” feel, includes a cat-back exhaust system, a fender vent kit, and lowering springs.


Ford’s Custom Garage program also includes several appearance-focused packages for the Bronco, giving buyers a factory-backed, warranty-friendly way to bring their trucks and SUVs closer to their personal style.

“Our customers want to make their vehicles all their own through upgrades that reflect their personal style and the latest trends,” said Kim Mathers, director of Ford Vehicle Personalization and Performance Parts. “Our team is constantly listening to customers and hunting for new trends we can offer as limited-edition Ford Custom Garage packages through our dealers – with every part designed and tested to our factory standards for peace of mind and easy installation.”


Ford is aiming to capture some of the millions spent every year on vehicle upgrades, with the company saying its pre-packaged upgrades are factory-tested for reliability and easy installation.


With plans to expand the Custom Garage’s lineup, Ford is expected to make pricing and more details available soon. The Custom Garage packages and the company's array of performance and customization projects will be on display at the SEMA Show in Las Vegas from November 5-8, 2024.


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Michael Accardi
Michael Accardi

An experienced automotive storyteller and accomplished photographer known for engaging and insightful content. Michael also brings a wealth of technical knowledge—he was part of the Ford GT program at Multimatic, oversaw a fleet of Audi TCR race cars, ziptied Lamborghini Super Trofeo cars back together, been over the wall during the Rolex 24, and worked in the cut-throat world of IndyCar.

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  • David David 7 days ago

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  • Mac Mac 5 days ago

    Great review😄

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