Mercedes-AMG Officially Puts PureSpeed Into Production

Six months after debuting as a concept, Mercedes-AMG has officially revealed the PureSpeed.
The roofless, windshield-free take on the SL63 first debuted as a concept during the 2024 Formula 1 Monaco Grand Prix. Staying true to the concept’s design, the PureSpeed features an F1-inspired "halo" bar splitting the cockpit and headrest fairings behind the seats, reminiscent of the iconic 300SLR.
Part of Mercedes’ exclusive "Mythos" series, only 250 examples of this ultra-limited model will be built, with a price tag we don't mention in decent society.
2025 Mercedes-AMG Pure Speed: All The Details
The PureSpeed’s design throws back to the company's pre-war racing heritage. The red-and-black livery and number 10 pay tribute to the 1924 Mercedes-Benz Targa Florio, which won that year’s race. Interestingly, Mercedes painted its car in the traditional red of Italian constructors to win over fans and keep the locals from interfering. If red isn’t your style, Mercedes will let you opt for a more traditional matte silver finish, honoring German racing colors.
The car's unique front fascia is inspired by the AMG One hypercar, while bespoke aerodynamic tweaks account for its roofless, windshield-free layout. The halo isn’t just for show—it’s a fully structural steel component, paired with deployable roll bars for added safety. When parked, a retro-style fabric cover can stretch over the halo, echoing old-school race cars.
Mechanically, the PureSpeed mirrors the SL63, powered by a 577-horsepower 4.0-liter twin-turbo V8 mated to a nine-speed transmission. All-wheel drive, rear-wheel steering, and AMG’s hydraulic roll control ensure it delivers dynamic performance befitting its AMG badge.
The PureSpeed comes equipped with two aerodynamically designed helmets that feature an intercom system for driver-passenger communication. The system also links to the car’s infotainment, letting you make calls or play music. Adding a touch of elegance, a bespoke IWC Schaffhausen clock adorns the dashboard.
Become an AutoGuide insider. Get the latest from the automotive world first by subscribing to our newsletter here.

An experienced automotive storyteller and accomplished photographer known for engaging and insightful content. Michael also brings a wealth of technical knowledge—he was part of the Ford GT program at Multimatic, oversaw a fleet of Audi TCR race cars, ziptied Lamborghini Super Trofeo cars back together, been over the wall during the Rolex 24, and worked in the intense world of IndyCar.
More by Michael Accardi
Comments
Join the conversation
I kinda like the look. I'm restoring a '74 Jensen Healy and because I want to do some laps with it on track days I was thinking of not running the windshield. I have a perfectly good one in storage, but since they are just about impossible to find now I figure it would be better to just not have a windshield at all. I'll mount the glass when I go to sell it!