Demand Trends: The Cars No One Was Researching In June

Fuel prices remain elevated throughout North America, and we’d expect that fact to have an impact on the types of vehicles that buyers shop for online.

And while expensive gas does appear to have an impact as we look over this list of the least researched vehicles in America, we’re at least a little surprised to see a couple of electric cars in the bottom 10. Then we remember that the two EVs are from Audi and are badged as e-tron models, and Audis historically perform poorly on this particular set of rankings.

These 10 vehicles all tied for last place on this latest list of the least researched vehicles in America. As usual, Audi models make up a large portion of the list—half of the top 10, and 12 of the bottom 25—a common theme that we believe is due, at least in part, to the automaker’s difficult-to-decipher naming scheme.

Setting Audi apart, there are plenty of commonalities that we could dwell on when breaking down the list. The Aston Martin Vanquish, Bentley Flying Spur, Cadillac Escalade-V (in both lengths), and Lamborghini Revuelto are all expensive, aren’t known for their fuel efficiency (though the 2026 Bentley is a plug-in hybrid with a V8 engine and electric motor combination), and all target comparatively small buying demographics.

The least researched pickup trucks last month were (in order from bottom to top), the Rivian R1T, GMC Hummer EV Pickup, Tesla Cybertruck, Ford F-450 Super Duty, and GMC Sierra EV. Other electric trucks such as the Ford F-150 Lightning and Chevrolet Silverado EV were also toward the bottom of the truck rankings.

The bottom EVs on the list, which we created using data provided exclusively to AutoGuide via AutoFinder.com—an automotive marketplace featuring over 3 million new and used vehicle listings, connecting consumers with top dealerships nationwide to easily find and secure the best deal on a car, truck, or SUV, included a pair of electric vans and the Polestar 2, which isn’t at all surprising considering the fact that the entire Polestar brand is leaving the American market.

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