Volkswagen Is Quietly Gobbling Up More Of Rivian

AutoGuide.com News Staff
by AutoGuide.com News Staff

Volkswagen has quietly become the most influential outside investor in Rivian, overtaking Amazon for the first time since the EV startup went public in 2021.


In a filing with the U.S. Securities and Exchange Commission, the German automaker disclosed it now holds a 15.9% stake in Rivian, totaling 209,769,645 Class A shares. The increase follows a fresh $1 billion capital injection tied to the two companies’ ongoing software joint venture, finalized in late 2024.


That puts Volkswagen ahead of Amazon, whose stake—once dominant—has gradually been diluted over time. Amazon now holds roughly 158.4 million shares, which equate to about 11.8% of Rivian based on the company’s expanded share count. The e-commerce giant was once Rivian’s largest backer, with a stake near 20% prior to the automaker’s IPO. But it hasn’t meaningfully added to its position in recent years, even as Rivian continued issuing new shares.

Volkswagen's latest play is part of a structured, milestone-based investment plan tied to a $5.8 billion partnership between the two companies. That agreement centers on software and electrical architecture—areas where Rivian has built a reputation for in-house development, something legacy automakers have struggled to match.


Volkswagen’s initial $1 billion convertible note in mid-2024 translated into an 8.6% stake once converted later that year. A second $1 billion investment followed after Rivian met financial targets, lifting VW’s position to around 12%. The most recent share purchase—62.9 million shares at $15.90 each—pushes the total to 15.9%.


Amazon’s relationship with Rivian is largely tied to its logistics business, including a standing order for more than 100,000 electric delivery vans by 2030. It’s a commercial partnership first, with equity as a supporting piece.


Volkswagen’s approach is different. Its investment is tied directly to product development—specifically, the software backbone that will underpin future vehicles across multiple brands, including VW, Audi, Porsche, and others. The first production model expected to use that architecture is expected to arrive in 2027.


Rivian CEO RJ Scaringe has previously called the deal one of the largest software agreements in the industry. Automakers are no longer just competing on hardware—they’re competing on code, integration, and long-term platform control in the era of software-defined vehicles.


This article was co-written using AI and was then heavily edited and optimized by our editorial team.


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AutoGuide.com News Staff
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