The Honda Prelude Is Popular, But Miata Still Seems To Be The Answer
When Honda confirmed the Prelude's return, most people expected something closer to the old formula—a light, driver-focused coupe, hopefully with a manual, and a little bit of pep in its step. What showed up instead is essentially a Civic Hybrid in a two-door body, front-wheel drive, no stick, and a very different set of priorities.
And yet, here we are.
Honda sold 357 Preludes in April, bringing the year-to-date total to 1,152 units. Sure, not headline-grabbing volume—like the 42,677 CR-Vs that found new homes in April—but it does put the car on a steady march toward Honda’s objective of 4,000 to 5,000 units per year. More interesting is what it’s doing relative to the cars it was never really meant to compete with.
Subaru has 1,086 BRZs so far this year, down 4.2 percent. April showed a bit of life with 283 cars sold, up 14.5 percent year-over-year, but the overall trend still has it trailing the Prelude. To be fair, Toyota moved 496 GR86s in April, which is effectively the same car.
That comparison isn’t entirely fair, but it’s unavoidable. The BRZ is rear-wheel drive, naturally aspirated, available with a manual transmission, and built around balance more than anything else. The Prelude is none of those things. It’s quieter, more efficient, and engineered to fit into daily life stylishly.
The Prelude’s hybrid system makes around 200 horsepower and returns an estimated 44 mpg combined. The BRZ sits at roughly half that efficiency. For a certain type of shopper who likes the idea of a coupe but doesn’t want to live with the compromises, the Prelude starts to make sense.
The leader of the segment still belongs to the Mazda MX-5 Miata. Mazda sold 1,163 Miatas in April, a 60 percent jump year-over-year. Total sales for 2026 sit at 2,858 units, though that’s still down just under 10 percent overall compared to last year.
The Prelude might be revolutionizing what the sports coupe category looks like in 2026—introducing efficiency, usability, and the idea that you can still have something shaped like a coupe without committing to the full enthusiast experience. That might disappoint the people who were hoping for a modern-day Prelude Si with a six-speed manual and a 2.0-liter turbo. Fair enough. But Honda wasn’t building this car for them.
Zoom out a bit, and the Prelude’s early traction lines up with what’s happening elsewhere in Honda’s lineup.
The company posted a 1.6 percent increase in April sales overall, moving 125,571 vehicles. The real story there is the Accord, which jumped 42.5 percent year-over-year, with hybrids up 27 percent. Civic and CR-V also posted modest gains—6.3 and 2.9 percent, respectively.
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An experienced automotive storyteller and accomplished photographer known for engaging and insightful content. Michael also brings a wealth of technical knowledge—he was part of the Ford GT program at Multimatic, oversaw a fleet of Audi TCR race cars, ziptied Lamborghini Super Trofeo cars back together, went over the wall during the Rolex 24, and wrenched in the intense IndyCar paddock.
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Can you imagine paying 60k for one of these turds?