2023 Toyota Prius and Prius Prime Are the Prettiest, Most Powerful Ones Yet

Up to 220 horsepower, 57 combined mpg—and dramatic new looks.

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Top 10 Cheapest Cars to Maintain Over 10 Years

The cost of owning a car is more than just your payment and monthly insurance premium. You have to maintain it, too.

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2021 Toyota Prius Prime Review: Easy to Live With, Hard to Love

Over 20 years since it debuted, the Prius remains the hybrid car poster child.

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The Most Reliable Cars of 2020

Consumer Reports has revealed its list of the most reliable cars of 2020. The yearly ranking contains a few surprises, especially the meme-worthy winner.

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Jaguar F-Pace Wins 2017 World Car of the Year

The Jaguar F-Pace has been named the 2017 World Car of the Year. 

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Toyota TV Ads Target Its Ideal Prius Prime Customers

Toyota has launched a TV advertising campaign geared at very specific prospective customers rather than a general national TV campaign to sell the Prius Prime plug-in hybrid.

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Poll: Toyota Prius Prime or Chevrolet Volt?

Hybrids and electric vehicles are the future of motoring, even if they’re not necessarily ready for primetime. Two of the best mass-market, earth-friendly offerings available today are the new Toyota Prius Prime and Chevrolet’s Volt.

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2017 Toyota Prius Prime Review and First Drive

There was an unexpectedly long delay as Koji Toyoshima, chief engineer of the Toyota Prius and Prius Prime, conferred with his colleagues.

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