Lamborghini Urus Debuts as the Fastest SUV in the World
After some technical difficulties, the Lamborghini Urus SUV bowed in Italy.
The Italian automaker’s special event didn’t go as well as planned, with technical difficulties showing up that caused a break right before the car took to the stage. But that didn’t stop the Urus SUV from making a grand entrance, with Lamborghini confirming it’s the fastest SUV in the world with a 190-mph (305 km/h) top speed. The SUV also sprints from zero-to-62 mph (0-100 km/h) in 3.6 seconds, which is comparable to the Jeep Grand Cherokee Trackhawk’s zero-to-60 time of 3.5 seconds.
Lamborghini reiterated much of what it has been teasing leading up to the SUV’s debut, which is the Urus is designed to tackle all sorts of road conditions, whether it is used in the city or driving on gravel like a rally car, or tackling sand dunes. In order to make it versatile enough to take on all terrain types, the Urus is Lamborghini’s first turbocharged model in its history.
Under the hood is a 4.0-liter twin-turbo V8 engine with 650 horsepower and 627 pound-feet of torque that is actually borrowed from Audi. The powerplant is paired to an eight-speed automatic gearbox with four-wheel drive. There is also active torque vectoring from the front to back axles and between the rear tires, thanks to center and rear differentials. Torque is split 40/60 to the front/rear axle as standard, but a dynamic maximum torque of 70 percent can be sent to the front, or 87 percent to the rear.
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Carbon ceramic brakes will come standard and the rotors are the largest on any production car, measuring 17.3 inches up front (440mm) and nearly 14.6 inches in the rear (370mm). Those front rotors are accompanied by 10-piston calipers, while the rear gets four-piston units.
Complementing those huge brakes are large wheels with 21-inch rollers coming standard. Buyers can however, opt for even bigger 22- or 23-inch wheels, paired to specially-developed Pirelli P Zero Corsa tires.
More impressive, Lamborghini claims the Urus has a curb weight under 4,850 pounds (2,200 kilograms), making it the SUV with the best power-to-weight ratio.
In the U.S., the Lamborghini Urus will be priced from $200,000 and deliveries will begin in spring 2018.
“The Lamborghini Urus is a visionary approach based on the infusion of Lamborghini DNA into the most versatile vehicle, the SUV. The Urus elevates the SUV to a level not previously possible, the Super SUV. It is a true Lamborghini in terms of design, performance, driving dynamics and emotion as well as drivable every day in a range of environments,” says Stefano Domenicali, Automobili Lamborghini Chairman and Chief Executive Officer. “The Urus fits perfectly within the Lamborghini family as a high performance car. It is the culmination of intensive development and passionate skill to create a new breed of bull: a Super SUV that transcends the boundaries of expectations and opens the door to new possibilities, for both our brand and our customers.”
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Jason Siu began his career in automotive journalism in 2003 with Modified Magazine, a property previously held by VerticalScope. As the West Coast Editor, he played a pivotal role while also extending his expertise to Modified Luxury & Exotics and Modified Mustangs. Beyond his editorial work, Jason authored two notable Cartech books. His tenure at AutoGuide.com saw him immersed in the daily news cycle, yet his passion for hands-on evaluation led him to focus on testing and product reviews, offering well-rounded recommendations to AutoGuide readers. Currently, as the Content Director for VerticalScope, Jason spearheads the content strategy for an array of online publications, a role that has him at the helm of ensuring quality and consistency across the board.
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A cool vehicle especially coming from Lamborghini, but I think this one should have stayed as a concept and design study, while the production version should be a hybrid. It just seems so wasteful and inefficient as is; a twin turbo V8 that they didn't even have, using premium fuel I'm sure, and the largest brake rotors on a production car ... It already weighs as much as a hybrid, it would have been nice to see a company like Lamborghini challenge itself and really build something brand new. I think they played it safe.
Urus looks like a militerized veloster. There I said it, lamborghini took alot of queue's from Hyundai on this one.