Acura ILX Could Go Racing in World Challenge, Grand Am Says PR Boss

Colum Wood
by Colum Wood

Yesterday Acura announced it would field a two car effort at the 25 Hours of Thunderhill race later this year using its new ILX sports sedan. Now Acura has revealed that racing plans for the ILX might not stop there.

Speaking to AutoGuide, Acura public relations manager Gary Robinson dished on the brand’s musings for a future motorsports program. “We would like to see the ILX racing in a higher profile series,” he said. “Considering where Civic Si and TSX are today. It would make a great Grand Am or World Challenge Car.”

Robinson did, however, qualify his statement, noting that “nothing is decided yet…”.

Both Acura and parent-company Honda already have racing initiatives in place in both series. Though not an official factory-backed effort, Realtime Racing has been competing in the SCCA World Challenge series for years, and is currently racing a pair of TSX models. And with rumors that the TSX will be axed in the near future, the ILX could take its place.

Honda also announced earlier this year a major commitment to World Challenge and Grand Am, backing the Toronto-based Compass360 racing team as it competes in both series.

Colum Wood
Colum Wood

With AutoGuide from its launch, Colum previously acted as Editor-in-Chief of Modified Luxury & Exotics magazine where he became a certifiable car snob driving supercars like the Koenigsegg CCX and racing down the autobahn in anything over 500 hp. He has won numerous automotive journalism awards including the Best Video Journalism Award in 2014 and 2015 from the Automotive Journalists Association of Canada (AJAC). Colum founded Geared Content Studios, VerticalScope's in-house branded content division and works to find ways to integrate brands organically into content.

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