- Acura
- Alfa Romeo
- Aston Martin
- Audi
- Bentley
- BMW
- Buick
- Cadillac
- Chevrolet
- Chrysler
- Dodge
- Ferrari
- Fiat
- Ford
- Genesis
- GMC
- Honda
- Hyundai
- Infiniti
- Jaguar
- Jeep
- Kia
- Lamborghini
- Land Rover
- Lexus
- Lincoln
- Lotus
- Lucid
- Maserati
- Maybach
- Mazda
- McLaren
- Mercedes-Benz
- MINI
- Mitsubishi
- Nissan
- Pagani
- Porsche
- Ram
- Rivian
- Rolls-Royce
- SMART
- Subaru
- Tesla
- Toyota
- Volkswagen
- Volvo
J.D. Power Says Americans Are Most Satisfied With These Automakers
Tariffs, tighter inventories, and shifting buyer behavior haven’t stopped customer satisfaction from rising in 2025. According to J.D. Power’s latest U.S. Sales Satisfaction Index (SSI) Study, Americans still feel confident in the showroom—especially when dealing with transparent and well-trained dealerships.
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More than a third of shoppers said tariffs influenced their decisions, with 87% buying sooner than planned and 15% spending more than expected. Despite that, overall satisfaction improved slightly to 802 points, proving that good communication can still overcome external pressures.
Porsche — Best Premium Brand
For the third year in a row, Porsche leads the premium segment. Owners praised the brand’s dealer experience for balancing performance passion with professional care.
Porsche — Best Premium Car Brand
Whether it’s a 911 or a Macan, Porsche’s sales teams continue to set the benchmark for high-end customer satisfaction.
Porsche — Best Premium SUV Brand
For a third year in a row, Porsche swept all three premium categories. Winning overall, and the best premium car and SUV brand.
Buick — Best Mass Market Brand
Buick tops the mass-market segment for 2025, repeating last year’s success. The brand’s sales teams earned high marks for clarity and attentiveness, with customers noting that the buying process felt more “premium” than mainstream.
Mazda — Best Mass Market Car Brand
Mazda continues to outperform expectations in the car category. Buyers pointed to knowledgeable salespeople and a focus on driving dynamics—key elements that make Mazda showrooms stand out in a shrinking sedan market.
Buick — Best Mass Market SUV Brand
Buick also claims top honors in the SUV segment for the second consecutive year. Dealers’ attention to detail and relaxed delivery process resonated strongly with buyers in an increasingly competitive crossover landscape.
Chevrolet — Best Mass Market Truck Brand
Chevrolet continues to perform strongly in the truck segment, where clarity around trade-ins and incentives helped drive satisfaction. Pickup and SUV buyers in particular cited smooth transactions and friendly staff. Transparency about pricing, options, and towing capability remains a key differentiator among full-size pickup buyers.
